COMEDY 2025

Comediando is an itinerant comedy festival that brings the best of Brazilian humor to various comedy clubs and cultural venues in São Paulo. Over 7 days, we will bring together renowned comedians and new talents, promoting diversity in humor, from classic stand-up to improvisation and sketch comedy.

HIGHLIGHTS

EVENTS AND ACTIONS FOR SPONSORS

Comediando offers a series of opportunities for brands that want to connect with a young and diverse audience that values entertainment and culture.

- Brand prominence in the festival's official communications: banners, programs, digital flyers and event backdrops.
- Participation in Activation Actions at comedy venues and specific events.
- Branded Content: Creation of customized content on the festival's social networks, integrating the brand with the comedy performances.
- Brand presence in stories and reels during live performances.
- Sponsorship of an Exclusive Show: The brand can sign a specific show or session, with prominence in communication materials and special visibility at the venue.
- Participation in Honors and Awards: The sponsor can present awards to the highlights of the festival, strengthening the association with culture and humor.
- Advertising video shown before live performances.
- Featured on Social Media: The brand will be visible in the festival's publications (stories, reels, posts and videos).

- Interactive Stands: During the presentations, the brand can activate promotional actions at strategic points in the event venues.
- Promotions and Giveaways: Distribution of giveaways or holding raffles with the public present.
- Meet & Greet sessions: Sponsors can offer meetings with comedians to their audience.

PARTNERSHIP FORMATS

We offer flexibility so that brands can participate in the festival in different ways:

- Main Sponsor: Brand presence in all communications and maximum prominence in events, digital content and activation actions.
- Session Sponsor: The brand will be associated with a specific evening of presentations, with prominence in the day's materials and visual presence at the venue.
- Thematic Supporter: Partnership in specific thematic shows (e.g. Women's Comedy Night, LGBT+ Comedy, Improvisation, etc.).

 

CONTACT

Contact our team to personalize your participation in the festival. Together let's turn São Paulo into the capital of humor!

Curator of festivals such as Arte é Inovação and Arena da Palavra. He has also directed web programs such as Arte Talk Show, Jam Brasil, Comediando and Arena da Palavra.